Forrester: How to implement a successful mobile strategy

Abstract: Mobile is where all the excitement is at and as an independent software vendor you have some new challenges in this space. How do you ensure your app is a five-star app in the app stores? Do you need to become “agile” in your development methodologies and if so, what’s the best way? How is quality measured in mobile and what are the new ways to test to ensure a high-quality deliverable? How will you ever update your app as often as everyone else seems to be updating? Should my app be native or HTML5, and why should I care? Join Forrester analysts Jeffrey Hammond and Michael Facemire to discuss these points and more during this webinar.

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